Privacy Policy

This privacy policy applies to Untangled Knitting, operated by Lilac Elephants Limited.

What we collect

We collect personal information from you, including information about your:

• Contact information
• Location
• Computer or network
• Interactions with us
• User account IDs, subscription management IDs, analytics device identifiers

How we collect it

We collect your personal information:

• Directly from you (e.g. when you create an account)
• Automatically through your use of our app (e.g. device information, IP addresses, usage analytics, subscription status)

Why we collect it

We collect your personal information in order to provide our product and to communicate with users about our product, including updates and marketing.

Who we share it with

Besides our staff, we share this information with:

• Cloud service providers in order to provide core app functionality including data storage, authentication, and AI-powered pattern parsing.
• Subscription and analytics providers in order to manage subscriptions and improve our product.
• Marketing and communications platforms in order to send product updates, marketing communications, and run advertising.
• Contractors and service providers we engage in order to assist with app development, maintenance, and business operations.

Sending information overseas

Your personal information may be stored and processed outside of New Zealand, by the service providers described above.

Your choices

Providing some information is optional. If you choose not to enter an email address, we'll be unable to create an account and in turn, will not be able to provide access to our products.

Your rights

You have the right to ask for a copy of any personal information we hold about you, and to ask for it to be corrected if you think it is wrong. If you'd like to ask for a copy of your information, or to have it corrected, please contact us at hello@untangledknitting.com.

Governing law

This policy is governed by the New Zealand Privacy Act 2020.